FRIEDMAN - Bilingual Data Collection

At Friedman we recognize that you are seeking out quality bilingual data collection where validation and production are the focus. To meet this need Friedman has expanded our Hispanic and bilingual data collection capabilities.

We have bilingual interviewing teams in place in the following Friedman Marketing locations:

• Fiesta Mall, Mesa (Mexican)
• Phoenix, AZ-Desert Sky Mall (Mexican, Central American)
• Los Angeles, CA-Stonewood Mall (Mexican, Central and South American)
• San Diego, CA-Plaza Camino Real (Mexican)
• San Francisco, CA-Northgate Mall (Mexican)
• Denver, CO-Southwest Plaza (Mexican)
• White Plains, NY-Galleria at White Plains (Mexican, Caribbean, Central and South American)
• Dallas, TX-Parks at Arlington (Mexican, Puerto Rican, Columbian, Cuban)
• San Antonio, TX-Rolling Oaks Mall (Mexican, Central American)

Each of our Hispanic interviewing teams is led by a Bilingual Supervisor who reports directly to the Facility Manager. We have continued to hire only the most qualified staff within each location. Every team member has been tested on their abilities to read, write and translate the Spanish and English languages. We can meet your needs for mall intercept and prerecruit studies targeting Hispanics.

To aid you in selecting the best location for your study, this table provides demographics for the Hispanic populations of these 11 malls.