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Eau Claire, Wisconsin
Oakwood Mall
Consumer Opinion Center
4800 Golf Road, Suite 470
Eau Claire, WI 54701
715 836 6580 Tel
715 836 6584 Fax
This facility is one of a handful of markets in the country that receive "test products." These are products that are sold nowhere else in the U. S. except for a few other test markets. Products are tested in this area to determine if manufacturers will produce them. We often do focus groups on these types of products and have an excellent show rate on recruiting. Since we are a college town, we are able to do large quotas within that age group. |
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Demographics
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Population:
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562,168
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Number of Households:
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208,760
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Age:
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33.7 Average
34.7 Median
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Household Income:
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$35,318 Average
$39,372 Median
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Ethnicity:
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97% Caucasian
2% Asian
1% Other
1% Hispanic
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Employment:
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44% White Collar
56% Blue Collar
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Facility
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Size:
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1,400 sf
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Interviewing Rooms:
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6
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Focus Room:
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1 - 11' x 13'
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Viewing Room:
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1 - seats 4
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Kitchen:
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Refrigerator, freezer, microwave, sink, oven, range
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CAPI:
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5+ multimedia computers/high speed lines
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Shopping Center
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Miles from Airport:
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Eau Claire - 15mi
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Directions:
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Turn left on Starr Ave., right on Melby St. Take Hwy 53 south to Golf Rd. Turn right, then right at the first set of lights. Park near Scheels, enter through Scheels. Facility is second door on right.
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Hotels:
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Country Inn Suites
Hampton Inn
Holiday Inn
Ramada Inn
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Number of Stores:
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132
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Anchors:
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Macy's
Sears
JC Penney
Scheels
Younkers
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Locations:
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Midwest
Appleton, WI
Detroit, MI
Eau Claire, WI
St. Louis, MO
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Northeast
Baltimore, MD
Boston, MA
White Plains, NY
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South
Atlanta, GA
Jackson, MS
Memphis, TN
Tallahassee, FL
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West
Dallas, TX
Littleton, CO
Los Angeles, CA
Fiesta Mall, AZ
Phoenix, AZ (2)
San Antonio, TX
San Diego, CA
Seattle, WA
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