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Springfield, Massachusetts
Eastfield Mall
Consumer Opinion Center
1655 Boston Road
Springfield, MA 01129
413 543 8515 Tel
413 543 8430 Fax
Desirably located in Western Massachusetts, this facility is only 2 hours from Boston and a half hour from Hartford, CT. With an extensive database and sophisticated technological support, we can provide answers to your varied and complex research and marketing problems, and help you understand your target audience and what drives your consumers’ needs. We provide clients with information through mall intercept, pre-recruiting and focus groups. |
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Demographics |
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Population: |
313,700 |
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Number of Households: |
119,200 |
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Age: |
40 Average
31.9 Median |
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Household Income: |
$42,900 Average
$30,417 Median |
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Ethnicity: |
60% Caucasian
23% African American
2% Asian
15% Other
27% Hispanic |
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Employment: |
50% White Collar
50% Blue Collar |
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Facility |
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Size: |
1,070 sf |
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Interviewing Rooms: |
5 |
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Kitchen: |
Oven, range, sink, refrigerator, freezer, microwave |
CAPI: |
5+ Multimedia computers/high speed lines |
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Shopping Center |
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Miles from Airport: |
Bradley (CT) - 25 |
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Directions: |
Take Connecticut I 91 North. In Massachusetts, take Exit 8, I 291 East. Exit at Indian Orchard Rd. - Exit 5A. Bear right onto Pasco Rd. Go to end, turn left onto Boston Rd. Mall is on the right, take second entrance. |
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Hotels: |
Marriott
Sheraton Inn |
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Number of Stores: |
95 |
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Anchors: |
Filene's
Sears
JC Penney
JC Penney Outlet
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Locations:
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Midwest
Appleton, WI
Detroit, MI
Eau Claire, WI
St. Louis, MO
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Northeast
Baltimore, MD
Boston, MA
White Plains, NY
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South
Atlanta, GA
Jackson, MS
Memphis, TN
Tallahassee, FL
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West
Dallas, TX
Littleton, CO
Los Angeles, CA
Fiesta Mall, AZ
Phoenix, AZ (2)
San Antonio, TX
San Diego, CA
Seattle, WA
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